Vol 1, #10, May 19, 2009
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Independent study shows Canadian opera lovers are very engaged in digital media
Canadian Opera Company moves promotional campaigns into the digital space with interactive "Diva for a Day" contest

By Amy Bostock, Editor

As part of their ongoing strategy to drive traffic to their website, the Canadian Opera Company is inviting opera lovers to experience the interactive Madama Butterfly Historical Journey for a chance to win their Diva for a Day contest.bulletRead More

Canadian Opera Company contest engages
digital users.
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Young Canadians fuelling online anytime revolution
One in four browse the web from their phones

Canadians are becoming captivated by “mobile surfing” and increasingly accessing the web from their cell phones and smartphones daily, according to a poll conducted by Ipsos-Reid
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Harry Rosen launches ecommerce site
Retailer targets next generation of shopper
As part of a long-term strategy to provide clients with the highest level of customer service possible, and to continue to attract younger clients to the brand's stable of world-class ...bulletRead More

Quebecor Media embraces new media landscape
Integrates Canoe into Sun Media Corporation
Quebecor Media is seizing the opportunities available on the new media landscape by combining assets from its internet and newspaper operations. The company has announced that it will integrate its digital network Canoe into its Sun Media Corporation division. The new multimedia company will allow Quebecor Media to move another step forward in rolling out its new business model, designed to “generate innovative and fruitful synergies within its multidisciplinary teams so...bulletRead More

Tweet schedulers enhance productivity
Six free tools for pre-posting Tweets
At the recent Massive Technology Show, a panel of social media experts discussed how to save time and increase productivity when using Twitter. Instead of being limited by posting real-time Twitter messages, called Tweets, users can actually pre-post messages day or night by using one of the following six free Tweet schedulers. 1. twAitter – Users can select from a personal or business account and both are free. Sign up is simple; just enter the Twitter username and password. In just seconds...bulletRead More

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